Hey guys welcome to Shayna EM Online



today's the video about top 5 business ideas for an online business these ideas are coming from the current market situation and everyday I'm looking for new contractors looking for people to work with and I'm seeing a lot of gray areas I'm seeing a lot of areas where there's a lack of talent so I'm gonna give you those ideas and if you feel that something makes your heart beat faster please explore please do something because we really need you out there on the market so if you're interested continue watching this video

 by the way this video is brought to you by audible and at the end of the video I'm gonna give you one audio book that you absolutely have to listen to it because it's gonna improve your marketing skills and you would need your marketing skills to market your new online business business idea number one is managing online learning content just imagine like what I'm seeing right now as a blogger that every blogger who has at least 10,000 followers starts an online course but the problem for us bloggers is that not all of us have a team like I need someone to help me upload the courses to a platform and there are 


so many platforms out there bloke think if we catch a be like all of those web resources I need someone to help me create a landing page I need somebody to help me manage customers because some of them have questions and you need like templates to reply to them so there's a lot of work involved behind the course production and you don't really need specific knowledge to do that my personal assistants started helping me doing my YouTube courses and she didn't have any prior knowledge on how to manage or whatever but together we're doing this and we're doing pretty fine we had more than 1,000 students 


already so just explore what kind of platforms are out there explore how you can communicate with customers like creating ticket systems how you can create landing pages like tilde and stuff and start reaching out bloggers who have their own courses I don't know whether there is a specific name for this online business I would call it producing because ideally you would not only be managing the back end of the course you would also be helping bloggers with promotion and suggesting ideas like oh let's do targeting let's retarget your followers on Instagram or maybe you would be like let's create a

special offer let's give 50% off your course for 24 hours and do this massive sale so ideally I would want somebody like a producer for my courses who would come up with ideas and you know share them and be proactive in marketing normally it depends on how skillful you are I know something that take 50% of the revenue of the course I think it's a little unfair because again content is coming from me and it's basically my audience buying but I think somewhere in between like five to ten percent depending on your skills depending on what you can offer it's a great way to start and then when you have your name you would be able to reach to more and more bloggers you would have more names on your clients list then you can always raise the percentage that you take from the revenue so this is something that's gonna boom in the next five years because they've projected that the online learning industry it's gonna grow to 20 billion dollars a year and it again I already see people launching courses everywhere 

I see all the bloggers launching courses I see companies who used to teach offline they start launching their online courses and we need talent to help us spread our knowledge so look into this and please if you feel that you're a great producer reach out of me as well please please

the email people oh the next business idea is a marketing agency and yes I know there are so many marketing agencies out there but the thing is the landscape is changing the way we do ad  these days it's completely different you cannot just do like a basic banner and you know cuz I work with some marketing agencies and they come up to me and they'd be like oh let's make a banner let's say this YouTube course will help you grow a BA and like come on some people know my face already let's do a creative video and I don't want to be the one who tells the marketing agency how to market I want ideas from them and like there are some ideas that performed really well that I came up with like an ad that's a shot with the iPhone like it's very true it's very close to viewer it performs a lot better than the banner and creating viral videos on Facebook like researching what kind of videos go viral and fusing your client to do that that is great and then there is of course this technical stuff where you upload everything to face a Facebook I think is the main marketing platform there's a Facebook and YouTube so you upload videos on that platform so

I would love to work with someone who does research for me who tells me what performs best right now not a year ago because everything changes so fast so again there is so many social media marketing agencies there's so many video marketing agencies but I'm struggling to find the right one and I've worked with several I finally found one but again I still feel that there is room for improvement I don't want to be the person who manages everything and come up with ideas all the time and stuff I want somebody to be there for me so this is another idea how you can start on this idea I would say follow top bloggers and see how they are advertising for example I like how Russell Brunson advertises click Panes I like hi how typo bus launches something every week and advertises it and his ads get 30 plus million views just follow those people follow somebody who you admire in the marketing space see what they are doing and this is exactly what you need to do because you know just copy whatever they doing this is super easy and then you will generate your own ideas number three social media agency 

I think everybody has already understood that you need social media for your company whenever I find a website for a company online I always go to their Instagram and check what they're doing cuz if the last post that they made was in November 2021 I get back thoughts maybe not everything is going well for this company because they don't have money to invest in social media or maybe I've already shut down and maybe I shouldn't buy product from them so now everyone understands that you know having being active on social media is crucial creating content that's not just advertising but actually the content that's educating your client is super commercial as well companies need that like again for example I'm running this



YouTube course but I'm also running

another company and I cannot just manage

all of the content I would love to have

an agency that will come to me and say

hey we could write articles about

YouTube for you but the thing is I

worked with a couple co-operators and

they wrote a couple of articles about

YouTube but what habits like they are so

so so generic if we take out the word

YouTube and replace it with a ergonomic

table it's gonna make sense because

again this is very generic and this is not something

true entrepreneurs are looking for true

entrepreneurs are looking for a social

media agency that's gonna dig into their

topic and do their research come up with

great ideas and great texts and greats

and create copy for their social media

so again if you're passionate about

writing passionate about creating

content just take it one level up and I

guarantee you people are gonna come to

it's it's a slow processing and I'm

gonna talk about marketing your early

venture but people are gonna come to you

and be like business all we've been

waiting for yeah the next idea funnels

agency another thing that I was

struggling with I wanted to create my

own funnel and a lot of people use click

funnels there are also other platforms

that you can use I asked a guy to create

a funnel he charged me I think it was

$350 and it was such a basic funnel that

would have taken me like couple hours to

create the texts or again really generic

replaced I was at promoting my book on

how to get admissions to the US

University like if you replaced my books

name with a cookbooks name would still

be the same because um his sentences

were like you would profit so much from

reading this book this is an amazing

content I have been gathering for you

for fires generic generic generic

generic no advice no nothing and I was

so upset and I knew I wasted my money

and I did a lot more research to find

somebody decent and decent people

charged a lot of money and if you come

to the market was a slightly lower price

if it's a one-person company or

two-person company I would say for that

you would need to be a pro in the

platform where you create funnels

yourself you need to be a pro and get

response for example this is a company

that helps you automate marketing emails

and this is what you need for a funnel

and then maybe you hire a copywriter who

does text for you and that's it and he

can be a contractor so all of the

companies that I'm talking about today

are very easy to setup if you are

passionate about the main subject and

the rest like designers copywriters the

rest you can find them say a funnels

agency is the future and the last but

not the least my camera guy Alec from lost

whenever he comes San Francisco to shoot

me he spends couple days just shooting

Golden Gate Bridge he wakes up at 4 a.m.

goes to Golden Gate Bridge dustiest

footage and comes back at like 8 a.m.

and then we start my shoot and I'm

asking why are you doing this every

single time that you go to San Francisco

he's like because these are the

best-selling shots that I make Golden

Gate Bridge with fog Golden Gate Bridge

at dawn Golden Gate Bridge at sunset

without fog rainy whatever these have

one of the best-selling shots that he

has on shutter stock and I think now he's

making from 2 to 3 thousand dollars a

month just by selling those and you know

if you're passionate about creating

content create a company where you can

first upload your footage to

Shutter stock or other platforms where

people can buy your product and then you

can always work with other contractors

with other people because platforms like

shutters serving is just about uploading

and waiting whatever happens you should

also do some marketing on the platform

you should optimize your footage you

should try and get into different lists

of they're creating so you can drive

more traffic and then again if you've

mastered that if you know what content

performs better in terms of revenue you

can always hire more people more

photographers and videographers in

different parts of the world and tell

them like hey I'm gonna pay you somebody

from Russia I'm gonna pay like $100

please make this shot off the Red Square

in Moscow send it to me and then you

just reset on shutter stock if I were a

photographer hope it totally Oh like a

videographer would totally do that now

let's go to the audiobook that you all

of you should absolutely listen to apart

from being a professional in a sphere

that I've talked about you also need to

be professional marketing because yes

you can be amazing creating funnels but

you also need to be amazing and reaching

out of people who gonna buy your product

so the audio book is called influenced

by Robert Coalmine

Robert Aldine he's not like a morning

guy he was writing everything based on

like 60s and 70s and 90s but these are

crucial principles that are still

working and sometimes we forget about them

I always listen to books on audible

because it helps me save time you know

when you're running company I'm actually

running three companies and

YouTube chances stuff you know what I

mean right I'm sure you have so much

going on in your life audiobooks are

lifesavers I can clean my house cook

something for my family and then listen

to an audiobook and there's some times I

would pause and just write down

different thoughts and I'm gonna tell

you what I wrote down from the influence

book by the way you can listen to this

audio book for free if you sign up to

audible using the link below audible.com

slash silicon valley girl or if you're

in the united states just text silicon

valley girl - 500 500 if you sign up for

a trial for 30 days you get one audio

book for free and you also get two

audible originals and audible originals

our exclusive audio titles created by

celebrated story tales from worlds as

diverse as theatre journalism literature

and more an audible membership been

amazing in a way that you pay a monthly

fee you get access to audiobooks you get

a discount on regularly priced

audiobooks and you have some access to

exclusive sales what I like the most so

every month you get a credit you get one

audiobook but if you don't like it you

can always return it you get your credit

back and you can access more books so

what happened last month I started

listening to Steve Jobs biography and he

was so boring for it because it was too

long and there were too many details I

love audiobooks that are very applicable

and I want to work on them straight away

and that wasn't an audio book that I was

looking for so I've returned it got

another one I think it was the

essentialism by Greg McHugh I think it's

an amazing audio book as well so if you

want to listen to the influence by

Robert Child Edie for free audible.com

slash silicon valley girl or if you're

in the u.s. text silicon valley girl -

500 500 get your 30-day trial with

audible and get an audiobook for free

the first thought from this audiobook is

scarcity something that you can work on

straight away when people see that the

amount of offers that you have is

limited they have less time to make

decision and they're more able to buy so

when you're just starting out I would

suggest saying to the clients that you

reach out to for example bloggers I was

saying like hey I'm doing this learning

content producing I know you're

launching a course I can do this this

and that for you but please note because

I'm super busy I can only take two new

clients this month and one client has

already signed up so if you want to work

with me please give me your answer ASAP

so scarcity is something that works

really well and I've given you like a

very basic example but you can always do

like a special offer that you can only

give to like a certain amount of clients

a special discount that works really

well another principle is called liking

and that means that you if you're

attractive if you are like I try to be

interactive for the videos cuz people

tend to watch more when I you know when

my hair is done when I'm looking better

so this applies to your website if you

think that you can just mark it with a

Craigslist ad or whatever no when people

see that you really invested some energy

into creating your own profile or the

landing page for your website they

really care cuz this shows that you are

serious about what you're doing so you

know being likable is something that you

need to strive for so make sure that

your landing page looks great if you do

in-person meetings make sure that you

look good make sure that you're smiling

make sure that you stand up when you

meet a client shake the hands I contact

all of that if you're producing videos

make sure that your camera is good and

I'm gonna upgrade to a new camera it's

just more expensive cuz I I just feel

this difference and I really strive for

the best quality for my viewers and my

customers so this is also something that

I took from influencer audio book also

another rule and this is probably the

last one that I'm gonna mention is the

rule of reciprocity people feel they

obliged to pay back when you do

something for free and this is how I

hired our first social media marketing

manager he just started replying to all

inbound requests in our Facebook group

and I didn't have time to do that and

but I didn't have budget for a social

media marketing manager but then I saw

how passionate he was and he was doing

that for free for two weeks and I just felt obliged to hire him with even like hourly fee but I hired him a he's our

head of sales this is where the

reciprocity rule worked for him so do

something for free for your client for

example again if you're doing like a

social media agency analyze their Instagram profile and tell them like hey you forgot hashtags here and here maybe you should launch Ana to retarget the followers they owe that you already

have because you have a hundred thousand followers but you only have one thousand likes which is not the best conversion rate reach out to them tell them that and see how they like us again when they see that you've actually put work in analyzing their profile I never miss those DMS like my assistant checks my

DMS but I tell her that whenever you see that somebody has invested some time in helping me become better I always get back to them and always let me know maybe we're gonna hire that person okay guys I decided to give you $100 to start your company and I'm gonna give it to one of you who comments down below with the best idea for an online business I'm gonna select the idea myself so just

comment down below and please be specific don't be like I don't know selling books online this is like very general I want you to go deeper into

ideas and comment down below with the idea that you have in two weeks I'm gonna select a winner I'm gonna reach out to you please check your emails on YouTube because sometimes you don't

check and I cannot reach out it can I reach out to you and I'm gonna give you $100 and then I'm gonna publish the winner here on the channel as well in my stories so watch for my stories thank you so much for watching this video guys I'm waiting for your comments and I'm happy to give you $100 to start your own company and yeah like this content if you enjoyed it and I will see you very

soon bye