Hey guys welcome to Shayna EM Online
today's the video about top 5 business ideas for an online business these ideas are coming from the current market situation and everyday I'm looking for new contractors looking for people to work with and I'm seeing a lot of gray areas I'm seeing a lot of areas where there's a lack of talent so I'm gonna give you those ideas and if you feel that something makes your heart beat faster please explore please do something because we really need you out there on the market so if you're interested continue watching this video
by the way this video is brought to you by audible and at the end of the video I'm gonna give you one audio book that you absolutely have to listen to it because it's gonna improve your marketing skills and you would need your marketing skills to market your new online business business idea number one is managing online learning content just imagine like what I'm seeing right now as a blogger that every blogger who has at least 10,000 followers starts an online course but the problem for us bloggers is that not all of us have a team like I need someone to help me upload the courses to a platform and there are
so many platforms out there bloke think if we catch a be like all of those web resources I need someone to help me create a landing page I need somebody to help me manage customers because some of them have questions and you need like templates to reply to them so there's a lot of work involved behind the course production and you don't really need specific knowledge to do that my personal assistants started helping me doing my YouTube courses and she didn't have any prior knowledge on how to manage or whatever but together we're doing this and we're doing pretty fine we had more than 1,000 students
already so just explore what kind of platforms are out there explore how you can communicate with customers like creating ticket systems how you can create landing pages like tilde and stuff and start reaching out bloggers who have their own courses I don't know whether there is a specific name for this online business I would call it producing because ideally you would not only be managing the back end of the course you would also be helping bloggers with promotion and suggesting ideas like oh let's do targeting let's retarget your followers on Instagram or maybe you would be like let's create a
special offer let's give 50% off your course for 24 hours and do this massive sale so ideally I would want somebody like a producer for my courses who would come up with ideas and you know share them and be proactive in marketing normally it depends on how skillful you are I know something that take 50% of the revenue of the course I think it's a little unfair because again content is coming from me and it's basically my audience buying but I think somewhere in between like five to ten percent depending on your skills depending on what you can offer it's a great way to start and then when you have your name you would be able to reach to more and more bloggers you would have more names on your clients list then you can always raise the percentage that you take from the revenue so this is something that's gonna boom in the next five years because they've projected that the online learning industry it's gonna grow to 20 billion dollars a year and it again I already see people launching courses everywhere
I see all the bloggers launching courses I see companies who used to teach offline they start launching their online courses and we need talent to help us spread our knowledge so look into this and please if you feel that you're a great producer reach out of me as well please please
the email people oh the next business idea is a marketing agency and yes I know there are so many marketing agencies out there but the thing is the landscape is changing the way we do ad these days it's completely different you cannot just do like a basic banner and you know cuz I work with some marketing agencies and they come up to me and they'd be like oh let's make a banner let's say this YouTube course will help you grow a BA and like come on some people know my face already let's do a creative video and I don't want to be the one who tells the marketing agency how to market I want ideas from them and like there are some ideas that performed really well that I came up with like an ad that's a shot with the iPhone like it's very true it's very close to viewer it performs a lot better than the banner and creating viral videos on Facebook like researching what kind of videos go viral and fusing your client to do that that is great and then there is of course this technical stuff where you upload everything to face a Facebook I think is the main marketing platform there's a Facebook and YouTube so you upload videos on that platform so
I would love to work with someone who does research for me who tells me what performs best right now not a year ago because everything changes so fast so again there is so many social media marketing agencies there's so many video marketing agencies but I'm struggling to find the right one and I've worked with several I finally found one but again I still feel that there is room for improvement I don't want to be the person who manages everything and come up with ideas all the time and stuff I want somebody to be there for me so this is another idea how you can start on this idea I would say follow top bloggers and see how they are advertising for example I like how Russell Brunson advertises click Panes I like hi how typo bus launches something every week and advertises it and his ads get 30 plus million views just follow those people follow somebody who you admire in the marketing space see what they are doing and this is exactly what you need to do because you know just copy whatever they doing this is super easy and then you will generate your own ideas number three social media agency
I think everybody has already understood that you need social media for your company whenever I find a website for a company online I always go to their Instagram and check what they're doing cuz if the last post that they made was in November 2021 I get back thoughts maybe not everything is going well for this company because they don't have money to invest in social media or maybe I've already shut down and maybe I shouldn't buy product from them so now everyone understands that you know having being active on social media is crucial creating content that's not just advertising but actually the content that's educating your client is super commercial as well companies need that like again for example I'm running this
YouTube course but I'm also running
another company and I cannot just manage
all of the content I would love to have
an agency that will come to me and say
hey we could write articles about
YouTube for you but the thing is I
worked with a couple co-operators and
they wrote a couple of articles about
YouTube but what habits like they are so
so so generic if we take out the word
YouTube and replace it with a ergonomic
table it's gonna make sense because
again this is very generic and this is not something
true entrepreneurs are looking for true
entrepreneurs are looking for a social
media agency that's gonna dig into their
topic and do their research come up with
great ideas and great texts and greats
and create copy for their social media
so again if you're passionate about
writing passionate about creating
content just take it one level up and I
guarantee you people are gonna come to
it's it's a slow processing and I'm
gonna talk about marketing your early
venture but people are gonna come to you
and be like business all we've been
waiting for yeah the next idea funnels
agency another thing that I was
struggling with I wanted to create my
own funnel and a lot of people use click
funnels there are also other platforms
that you can use I asked a guy to create
a funnel he charged me I think it was
$350 and it was such a basic funnel that
would have taken me like couple hours to
create the texts or again really generic
replaced I was at promoting my book on
how to get admissions to the US
University like if you replaced my books
name with a cookbooks name would still
be the same because um his sentences
were like you would profit so much from
reading this book this is an amazing
content I have been gathering for you
for fires generic generic generic
generic no advice no nothing and I was
so upset and I knew I wasted my money
and I did a lot more research to find
somebody decent and decent people
charged a lot of money and if you come
to the market was a slightly lower price
if it's a one-person company or
two-person company I would say for that
you would need to be a pro in the
platform where you create funnels
yourself you need to be a pro and get
response for example this is a company
that helps you automate marketing emails
and this is what you need for a funnel
and then maybe you hire a copywriter who
does text for you and that's it and he
can be a contractor so all of the
companies that I'm talking about today
are very easy to setup if you are
passionate about the main subject and
the rest like designers copywriters the
rest you can find them say a funnels
agency is the future and the last but
not the least my camera guy Alec from lost
whenever he comes San Francisco to shoot
me he spends couple days just shooting
Golden Gate Bridge he wakes up at 4 a.m.
goes to Golden Gate Bridge dustiest
footage and comes back at like 8 a.m.
and then we start my shoot and I'm
asking why are you doing this every
single time that you go to San Francisco
he's like because these are the
best-selling shots that I make Golden
Gate Bridge with fog Golden Gate Bridge
at dawn Golden Gate Bridge at sunset
without fog rainy whatever these have
one of the best-selling shots that he
has on shutter stock and I think now he's
making from 2 to 3 thousand dollars a
month just by selling those and you know
if you're passionate about creating
content create a company where you can
first upload your footage to
Shutter stock or other platforms where
people can buy your product and then you
can always work with other contractors
with other people because platforms like
shutters serving is just about uploading
and waiting whatever happens you should
also do some marketing on the platform
you should optimize your footage you
should try and get into different lists
of they're creating so you can drive
more traffic and then again if you've
mastered that if you know what content
performs better in terms of revenue you
can always hire more people more
photographers and videographers in
different parts of the world and tell
them like hey I'm gonna pay you somebody
from Russia I'm gonna pay like $100
please make this shot off the Red Square
in Moscow send it to me and then you
just reset on shutter stock if I were a
photographer hope it totally Oh like a
videographer would totally do that now
let's go to the audiobook that you all
of you should absolutely listen to apart
from being a professional in a sphere
that I've talked about you also need to
be professional marketing because yes
you can be amazing creating funnels but
you also need to be amazing and reaching
out of people who gonna buy your product
so the audio book is called influenced
by Robert Coalmine
Robert Aldine he's not like a morning
guy he was writing everything based on
like 60s and 70s and 90s but these are
crucial principles that are still
working and sometimes we forget about them
I always listen to books on audible
because it helps me save time you know
when you're running company I'm actually
running three companies and
YouTube chances stuff you know what I
mean right I'm sure you have so much
going on in your life audiobooks are
lifesavers I can clean my house cook
something for my family and then listen
to an audiobook and there's some times I
would pause and just write down
different thoughts and I'm gonna tell
you what I wrote down from the influence
book by the way you can listen to this
audio book for free if you sign up to
audible using the link below audible.com
slash silicon valley girl or if you're
in the united states just text silicon
valley girl - 500 500 if you sign up for
a trial for 30 days you get one audio
book for free and you also get two
audible originals and audible originals
our exclusive audio titles created by
celebrated story tales from worlds as
diverse as theatre journalism literature
and more an audible membership been
amazing in a way that you pay a monthly
fee you get access to audiobooks you get
a discount on regularly priced
audiobooks and you have some access to
exclusive sales what I like the most so
every month you get a credit you get one
audiobook but if you don't like it you
can always return it you get your credit
back and you can access more books so
what happened last month I started
listening to Steve Jobs biography and he
was so boring for it because it was too
long and there were too many details I
love audiobooks that are very applicable
and I want to work on them straight away
and that wasn't an audio book that I was
looking for so I've returned it got
another one I think it was the
essentialism by Greg McHugh I think it's
an amazing audio book as well so if you
want to listen to the influence by
Robert Child Edie for free audible.com
slash silicon valley girl or if you're
in the u.s. text silicon valley girl -
500 500 get your 30-day trial with
audible and get an audiobook for free
the first thought from this audiobook is
scarcity something that you can work on
straight away when people see that the
amount of offers that you have is
limited they have less time to make
decision and they're more able to buy so
when you're just starting out I would
suggest saying to the clients that you
reach out to for example bloggers I was
saying like hey I'm doing this learning
content producing I know you're
launching a course I can do this this
and that for you but please note because
I'm super busy I can only take two new
clients this month and one client has
already signed up so if you want to work
with me please give me your answer ASAP
so scarcity is something that works
really well and I've given you like a
very basic example but you can always do
like a special offer that you can only
give to like a certain amount of clients
a special discount that works really
well another principle is called liking
and that means that you if you're
attractive if you are like I try to be
interactive for the videos cuz people
tend to watch more when I you know when
my hair is done when I'm looking better
so this applies to your website if you
think that you can just mark it with a
Craigslist ad or whatever no when people
see that you really invested some energy
into creating your own profile or the
landing page for your website they
really care cuz this shows that you are
serious about what you're doing so you
know being likable is something that you
need to strive for so make sure that
your landing page looks great if you do
in-person meetings make sure that you
look good make sure that you're smiling
make sure that you stand up when you
meet a client shake the hands I contact
all of that if you're producing videos
make sure that your camera is good and
I'm gonna upgrade to a new camera it's
just more expensive cuz I I just feel
this difference and I really strive for
the best quality for my viewers and my
customers so this is also something that
I took from influencer audio book also
another rule and this is probably the
last one that I'm gonna mention is the
rule of reciprocity people feel they
obliged to pay back when you do
something for free and this is how I
hired our first social media marketing
manager he just started replying to all
inbound requests in our Facebook group
and I didn't have time to do that and
but I didn't have budget for a social
media marketing manager but then I saw
how passionate he was and he was doing
that for free for two weeks and I just felt obliged to hire him with even like hourly fee but I hired him a he's our
head of sales this is where the
reciprocity rule worked for him so do
something for free for your client for
example again if you're doing like a
social media agency analyze their Instagram profile and tell them like hey you forgot hashtags here and here maybe you should launch Ana to retarget the followers they owe that you already
have because you have a hundred thousand followers but you only have one thousand likes which is not the best conversion rate reach out to them tell them that and see how they like us again when they see that you've actually put work in analyzing their profile I never miss those DMS like my assistant checks my
DMS but I tell her that whenever you see that somebody has invested some time in helping me become better I always get back to them and always let me know maybe we're gonna hire that person okay guys I decided to give you $100 to start your company and I'm gonna give it to one of you who comments down below with the best idea for an online business I'm gonna select the idea myself so just
comment down below and please be specific don't be like I don't know selling books online this is like very general I want you to go deeper into
ideas and comment down below with the idea that you have in two weeks I'm gonna select a winner I'm gonna reach out to you please check your emails on YouTube because sometimes you don't
check and I cannot reach out it can I reach out to you and I'm gonna give you $100 and then I'm gonna publish the winner here on the channel as well in my stories so watch for my stories thank you so much for watching this video guys I'm waiting for your comments and I'm happy to give you $100 to start your own company and yeah like this content if you enjoyed it and I will see you very
soon bye
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